Sure Hotel by Best Western Birmingham South

Acocks Green, 49 Sherbourne RoadB27 6DXBirminghamUnited Kingdom
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About Sure Hotel by Best Western Birmingham South

Located beside the A41, the Sure Hotel by Best Western Birmingham South lies five miles from the city centre and six miles from the NEC. The hotel offers cosy rooms and an on-site restaurant.

Rooms are en-suite and include amenities such as comfortable beds, flat-screen plasma TVs, irons and boards and well-stocked hospitality trays.

Facilities at the Sure Hotel by Best Western Birmingham South include a 24-hour front desk, guest use copy and fax machines, multilingual staff and free Internet access. Pet-friendly rooms are available.

Continental and cooked breakfasts are served in the hotel restaurant/bar at extra cost. Evening meals and room service are also available. Alternative dining choices nearby include Zorba’s and the Shabar Balti.

Attractions in the area include Sarehole Mill Museum, the National SEA LIFE Centre Birmingham and the Bullring. Cadbury World is seven miles from the property.


Acocks Green, 49 Sherbourne Road, B27 6DX, Birmingham, United Kingdom
Telephone: +44(121)7065900 | Fax: +44(121)6245900 | Official Homepage

Top amenities

  • Free WiFi in lobby
  • Free WiFi in rooms
  • Pool
  • Spa
  • Parking
  • Pets
  • A/C
  • Restaurant
  • Hotel bar
  • Gym

All amenities

Hotel facilities

  • 24-hour reception
  • Car park
  • Conference rooms
  • Free WiFi in lobby
  • Hotel bar
  • Laundry service
  • Non-smoking rooms
  • PC with internet
  • Pets allowed
  • Restaurant
  • Room service
  • WiFi in lobby

Room facilities

  • Bathroom with bathtub
  • Bathroom with shower
  • Central heating
  • Desk
  • Electric kettle
  • Free WiFi in rooms
  • Hairdryer
  • Internet
  • Ironing board
  • Satellite TV
  • Telephone
  • Television
  • WiFi in rooms


  • Accessible parking
  • Wheelchair accessible

For children

  • Child / Baby cot

Arrival / Departure

  • Check-in: 14:00
  • Check-out: 11:00

Positive Reviews

Cosy and comfortable rooms.

Guests find the rooms at the Quality Birmingham South NEC to be of a good overall standard. They’re certainly nothing fancy but clean, comfortable and cosy nonetheless. The selection of included amenities is considerate and well thought out.

Enjoyable dining.

The hotel’s on-site restaurant attracts plenty of positive comments. Guests find the food is of a good standard and is offered at a reasonable price. Additionally, guests also comment that the choice of menu options is suitably varied.

Offers good value for money.

Many guests comment that they felt they enjoyed good value for money while staying at this hotel. Room rates are especially reasonable while free car parking and Wi-Fi access adds extra value. Furthermore, breakfast is affordable.

Negative Reviews

Some issues with housekeeping.

Although guests generally find the rooms at this hotel are clean upon arrival, there do appear to be some occasional issues with the on-going housekeeping service. A small number of guests found that beds were left unmade and bathrooms were not cleaned properly.

Rabbit warren.

Several guests indicate that they found it tricky to navigate their way around their hotel, describing the corridors as so long, winding and numerous that it was difficult to find the right room. Unfortunately, you may also hear other guests struggling to find their rooms too.

Not as close to the NEC as you might think.

A few guests were disappointed by how far the NEC is from the hotel. At six miles away, it’s hardly within walking distance. Adding insult to injury, you will pay an additional fee on top of the normal fare if the hotel arranges a cab to the NEC for you.

Rating Overview

Rating trivago Rating Index based on 554 reviews across the web
6.8 /10
    4.0 /10
  • Other Sources
    7.3 /10
6.8 out of 10 based on 554 reviews