Hotel Ashirwad (Lucknow, India)

About Ashirwad

LOCATED AT THE HEART OF CITY. 2KM FROM RAILWAY STATION AND 8 KM FROM LUCKNOW AIRPORT. NEAT AND CLEAN ROOMS. NICE AND COMFORTABLE STAY FEELS LIKE A HOMELY STAY. Rooms at the hotel feature marble bathrooms with baths, showers and hairdryers. The rooms include a TV, safe and tea/coffee-making facilities. ... The spacious bedrooms include large, comfortable beds with crisp white linens, large screen TV's, WiFi Internet access and spacious bathrooms with complimentary toiletries.But often, when browsing through scads of hotel photos online, I’m only presented with one component of the message: the image itself. Sometimes that’s enough to tell the story, but why not supercharge the shopper’s purchase intent by providing perspective with helpful captions and brief descriptions? After all, people are shortchanged for time and overwhelmed with information so giving them useful and entertaining insights at a glance makes a lot of sense. Head off questions like “Is this a PGA course? What’s the ambiance like at the pool? When I walk out the front door, how far is the coffee shop?” by putting your photos to work. You get the picture :) The photo caption is the “title” of the photo, which is read by OTAs to determine the contents of the photo. It is essential to provide a relevant caption (i.e, more than “Guest Room”) to captions so third-parties can automate personalization and increase your revenue. Your description is the surrounding text which helps the travel shopper get information and convince them to book. Be Bold The right description can attract travel shoppers, provide context and help convey the anticipated experience all in an effort to win their booking. Your narratives should set the right tone for your target audience – whether they’re the Gen X family on summer vacation or a gaggle of Millennials heading out for a weekend trip. The Hotel Grand Pacific has mastered the show and tell approach: show travel shoppers what they can expect to experience at the property and put the visuals into context by way of a captivating caption and informative short